Twitter is shaking up its top management. The first step came when consumer goods leader Kaiwon Bakepur announced on Twitter that current CEO Parag Agraval “asked me to leave after telling me he wanted to lead the team in a different direction”. From the report: Bruce Falk, general revenue manager and product manager for the business, confirmed in (now deleted) Twitter that he was also fired by Agraval. Now Jay Sullivan, with whom we spoke in March about Twitter’s plans to increase 100 million daily users, will take over as both product manager and interim revenue manager. The move comes at a time when Elon Musk is acquiring Twitter for $ 44 billion, although he has not yet become the owner of the company. In a note for employees received by The Verge, Agraval wrote: “At the start of the 2020 pandemic, it was decided to invest aggressively to ensure great audience and revenue growth, and as a company we have not reached intermediate stages to give confidence.”

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